Roofing Marketing Companies Compared: Services, Prices and Contracts (2026)

Prices are in USD as shown on each company's site on November 9, 2026. Ad spend paid to Google or Meta is extra wherever a company runs ads. A published price is a starting point, not a quote for your market.

CinchLocal

CinchLocal is based in Boerne, Texas, and says roofing contractors are its whole business. It builds websites and works on Google Maps, organic search and AI search, including Business Profile management, service-area pages, citations and GeoGrid scans that measure map rankings across a market. Its main term is territory: it takes one roofing contractor per protected area and says no other roofer in that market can hire it.

CinchLocal does not publish a price. Its pricing answer says cost depends on how many markets you want to win and how much website work is needed first. It says the work is built as an asset you own.

Who it says it suits: established roofing contractors doing roughly $1 million or more a year. It says it is the wrong fit if you need jobs this month.

Footbridge Media

Footbridge Media sells one flat program at $249 a month with $0 setup fees. Its roofer page states "We do not do contracts" and offers a 90-day money-back guarantee. The listed inclusions are a custom roofing website with unlimited pages, local SEO, Business Profile management, AEO and GEO for AI tools, content, citations and backlinks, automated review requests, a CRM, online scheduling, online payments, lead capture forms, a dedicated marketing consultant and an annual marketing plan.

Footbridge serves many trades. Its "Who We Help" index lists roofers, painters, general contractors, remodelers, HVAC, plumbers, siding, windows and others.

Who it says it suits: roofing contractors who want a done-for-you website and local search program at one flat monthly fee, with no contract.

Hook Agency

Hook Agency publishes a price list on its homepage: Local SEO + AEO at $3,750 a month (with 25+ ChatGPT prompts tracked and reported monthly), Google Ads + LSA from $2,000 a month, Meta ads from $3,000 a month, a standard website at $1,000 a month over 12 months when paired with a recurring service, and a custom website at $24,000 split over 12 months. Its roofing page says it currently offers roofer SEO from "Contact Us for Pricing" up to $4,800 a month. Hook says it sends monthly reports and listens to calls and reads forms when reporting on ads.

Hook serves roofing, HVAC, plumbing and other home services, and has a separate painting page.

Who it says it suits: growth-mode contractors. Its roofing page says it usually suits companies over $2 million in revenue and that it works with retail-oriented residential roofers. Its homepage names $3 million to $15 million companies.

Intellibright

Intellibright is based in Austin, Texas. Its roofing page lists websites, SEO, PPC (Google Ads), social media and review management, call tracking, content written in-house, and reporting built around leads, appointments, sales and revenue. It names residential and commercial roofing searches as targets and says its inbound campaigns produce leads under your brand rather than leads shared with other contractors.

Intellibright does not publish prices or contract terms on its roofing page.

Who it says it suits: roofing companies that want reporting on cost per appointment, cost per sale and ROI, including multi-location companies.

Roofing REV

Roofing REV (Roofing Revenue Marketing) works only with roofers and publishes three tiers, each with a 12-month commitment:

• Local Visibility Program: $1,545 a month ($18,540 a year), for smaller and mid-market roofers. Maps and local visibility, reviews, lead tracking, website and conversion improvements.
• Roofing Revenue Engine: $2,575 a month ($30,900 a year), for larger roofers. Adds LSA, a website system and CRM. Suggested ad budget $2,500 to $5,000 a month.
• Market Domination Program: $4,377 a month ($52,524 a year). Adds SEO authority work, PR, automation and sales support. Suggested ad budget $6,000 to $12,000 a month.

Ad budget is not included in these fees. The page says a 15% management fee applies above a cap, and that each ad channel needs at least $1,500 a month.

Who it says it suits: roofers ready for a 12-month program, with Tier 1 for smaller and mid-market companies and Tiers 2 and 3 for larger ones.

Roofing Webmasters

Roofing Webmasters says it works only with roofing companies. It sells SEO and AEO, custom web design, Business Profile management, content writing and reputation management, built on its own DataPins software for job-site check-ins and review requests.

It does not publish a price. Its pricing answer says it starts with a small charge to a new client's card, refunds it if you are not satisfied with your new website, and then moves to a month-to-month fee covering maintenance and updates. It says its monthly plans keep contractors out of long-term agreements.

Who it says it suits: roofers who want SEO and a website from a roofing-only firm on monthly terms.

Scorpion

Scorpion's roofing page offers its RevenueMAX package: digital advertising on Google, Microsoft and Meta, websites on Scorpion's own CMS, SEO, review tools and Scorpion Connect, an AI customer service rep that answers questions and books appointments. Scorpion serves many service businesses, with a dedicated roofing page.

Scorpion does not publish prices. Its roofing FAQ says it "typically requires a 12-month contract" for its marketing technology and services such as SEO, while Google Ads, LSA and Meta are typically month-to-month. It says you own your website's domain, content and imagery after the contract ends, but not the underlying system, and that Google Analytics, LSA and social accounts transfer back to you.

Who it says it suits: roofing companies that want ads, website, SEO and call answering from one provider.

Sourci

Sourci is a marketing agency in Austin, Texas, for painting, roofing, flooring and coatings contractors. It sells two services, priced separately:

• Inbound (website fixes, SEO and AI-search visibility, residential or commercial): Foundation $1,950 a month plus $1,000 onboarding, with 4 page deliverables a month and 24 buyer questions checked monthly across three AI engines. Growth $3,450 a month plus $1,500 onboarding, with 8 page deliverables and 48 questions.
• Outbound (researched email prospecting to commercial buyers, with interested replies qualified and handed to you; commercial accounts only): Foundation $2,950 a month for up to 500 researched contacts. Growth $4,450 a month for up to 1,000.

Fixed plans are month-to-month with 30 days' written notice. Ads, paid placements, hosting and larger development are separate approved costs, and ads management is not part of either plan. Sourci's inbound page says you keep ownership of your website, accounts, approved content and reports. Sourci does not sell or share leads.

Who it says it suits: for inbound, contractors with a website who want more inquiries they own without paying per lead. For outbound, commercial roofing, painting, flooring and coatings contractors with capacity for more commercial work. See roofing contractor marketing and roofing SEO.

Visionary Roofers

Visionary Roofers prices each of six services at a flat $500 a month: Google Ads, Meta and Facebook ads, local SEO, Google Business Profile, Google Local Services Ads and social media content. All six cost $3,000 a month. Onboarding is $500 once, and an optional website build is $5,000. Ad spend is paid directly to Google and Meta. The page states month-to-month terms and "You Own Every Account," and says one strategist runs every account.

Who it says it suits: its header says it is built for roofing contractors at $2 million or more.

Webrunner Media

Webrunner Media describes itself as a full-stack digital marketing agency for contractors. Its roofing page lists SEO, PPC, website design, marketing automation software and branding. Its industries menu lists roofing, siding, windows and doors, and painting.

Webrunner does not publish prices or contract terms on its roofing page. It invites roofers to book a demo of its "Contractor Growth Model."

Who it says it suits: growth-minded home improvement contractors in North America who want SEO, ads, websites and automation from one agency.

The companies above differ more on terms than on service lists. Ask each one the same five questions and get the answers in writing.

1. Who owns the website and ad accounts? Visionary Roofers' "You Own Every Account," CinchLocal's "an asset you own" and Scorpion's ownership "after the length of your contract" are worded differently. Ask who holds the domain registration, the Google Business Profile, the Google Ads and LSA accounts, the analytics property and the website files, and what happens to each if you leave in month 4.
2. How long is the contract? On these pages the terms range from no contract (Footbridge) and month-to-month (Roofing Webmasters, Visionary Roofers, Sourci) to 12 months (Roofing REV, and typically Scorpion for SEO and technology). Ask what notice you must give and whether a website balance comes due on exit. Hook, for example, splits website fees over 12 months.
3. What is in the monthly report? Ask for a sample. Useful reports separate rankings, calls, form leads, appointments and sold jobs. Intellibright and Hook both describe reporting tied to calls and booked jobs; ask any company how it connects marketing to your sold work.
4. What is the pricing model? Flat package (Footbridge), per service (Visionary Roofers), tiered with a commitment (Roofing REV), published list (Hook, Sourci) or quoted (CinchLocal, Intellibright, Roofing Webmasters, Scorpion, Webrunner). Ad spend is always on top. Roofing REV also charges 15% above its ad cap.
5. Will the company work for your competitor? CinchLocal takes one roofer per protected area. Most others do not say. If market exclusivity matters to you, ask directly and put the answer in the contract.

Two more checks: whether you want residential storm and replacement work or commercial maintenance work (the search terms and buyers differ), and whether you have someone to answer the phone fast. Our guide to roofing leads and lead companies covers pay-per-lead options that sit outside this list.

The table uses round inputs. It assumes a roof replacement averages $12,000 and leaves you $3,000 of gross profit after materials and labor. Fees are the published ones; ad spend is excluded.

How to read it: the fee is only the first cost. If a plan includes ads, add the ad budget. Roofing REV suggests $2,500 to $5,000 a month for its second tier, which would add 0.8 to 1.7 jobs a month to the break-even line at these inputs. Then ask how many of your current jobs already come from the same channel, so you measure only the new work.

Put in your own job value and margin. A commercial roofing contractor with $40,000 average jobs needs far fewer of them; a repair-focused roofer with $1,500 jobs needs many more. Sourci's lead economics calculator runs the same math with your numbers.

Marketing companies are one of several routes. Lead marketplaces sell individual leads, often shared; see Thumbtack and Angi alternatives. Commercial roofers can also reach property and facilities managers directly; see outbound lead generation and the comparison of commercial contractor lead generation companies. If you also run a painting division, the painting marketing companies comparison uses the same method.

• CinchLocal, roofing marketing agency homepage (checked November 9, 2026)
• Footbridge Media, roofer marketing program (checked November 9, 2026)
• Footbridge Media, Who We Help (checked November 9, 2026)
• Hook Agency, homepage pricing and FAQ (checked November 9, 2026)
• Hook Agency, roofing marketing page (checked November 9, 2026)
• Intellibright, roofing industry page (checked November 9, 2026)
• Roofing REV, roofing marketing pricing and packages (checked November 9, 2026)
• Roofing Webmasters, homepage and pricing FAQ (checked November 9, 2026)
• Scorpion, roofing marketing page and FAQ (checked November 9, 2026; blocks automated requests, opened in a browser)
• Visionary Roofers, pricing (checked November 9, 2026)
• Webrunner Media, roofing contractor marketing (checked November 9, 2026)
• Sourci, inbound lead generation plans and terms: getsourci.com/inbound-lead-generation
• Sourci, outbound lead generation plans and terms: getsourci.com/outbound-lead-generation

Checked November 2026.